Eva-Maria Vogel

Eva-Maria Vogel

PhD Candidate · Department of Communication and Media Research (IKMZ) · University of Zurich

Eva-Maria Vogel is a doctoral researcher whose work explores the societal impact of political social media influencers on youth political engagement across platforms. As part of a comparative project spanning the US, Germany, and Poland, she uses computational methods to examine how digital influencers shape political communication and mobilization. With a background in political psychology and science communication, her research sits at the intersection of technology, credibility, and public discourse.

Research

Political communication Social media influencers Credibility & persuasion Youth political engagement Computational social science NLP Multimodal content analysis Digital trace data

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